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China Digital Entertainment Congress is a place reflecting the mainstream trend and development ideas in China digital interactive entertainment industry with the highest level, widest participation and most global popularity. Since its debut in 2003, China Digital Entertainment Congress invites the VIP speakers including competent government officials in charge of China game industry, the most influential entrepreneurs in the game industry in China and senior management from the most representative game enterprises around the globe, making the summit forum the best platform for introducing China game industry policies, discussing global game industry development trend and sharing the concepts of enterprise development. Every year, the total number of participants in China Digital Entertainment Congress reaches about 500 high-end audiences. The majority of the participants are representatives from the governments, game and related industries, over 50% of whom are senior management at vice president level or above. Distinguished guests from client-based online game, web game, mobile Internet entertainment, social game,serious game, derivative products, investment and financing, hardware,telecommunications service, Internet security, online payment, media,advertisement and marketing, policies and regulations, industry park, game education, and other related fields in the game industry chain will follow closely or participate as audience in China International Digital Entertainment Summit. Meanwhile, the summit forum has attracted close attention from the mainstream media around the globe which have conducted thorough and in-depth reports on the forum. After twelve-year development, more and more game enterprises and organizations from the world are relying on China Digital Entertainment Summit Forum to understand and get in touch with China’s game industry, symbolizing that it has become one of the important events that reflects the achievement and conveys the voice of China game industry, and serves as a development trend indicator of the China game industry.

   
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    Opening Ceremony of ChinaJoy 2015 & China Digital Entertainment Congress
     “Intelligence”    Makes Entertainment

    Date: July 29th

    Venue: Grand Shanghai Ballroom 1+2, 3rd FL,
         Kerry Hotel Pudong Shanghai

    Simultaneous Interpretation: Yes

    Moderator: Mr. Zhang Yijun,    Director of Digital Publishing Department in SAPPRFT of PRC

    09:00 - 09:30

    Opening Ceremony of ChinaJoy 2015

    China    Digital Entertainment Congress

    Moderator: Mr. Zhu Junbo, Deputy Director of Shanghai Press and    Publication

    Time

    Speakers

    09:30 - 09:45

    Address of Officials from Shanghai Municipal Government

    09:45 - 10:00

    Address of Officials from SAPPRFT of PRC

    China    Digital Entertainment Congress Leaders Summit

    “Intelligence” Makes Entertainment

    Time

    Topic

    Speaker

    10:00 - 10:30

    The Pan Entertainment Opportunities under the tide of Internet+

    Mr. Mark Ren, Chief Operation Officer, Tencent Group

    10:30 - 11:00

    Big data, mobile game, and cloud computing

    Mr. Hong-Jiang Zhang, Ph.D, CEO, Kingsoft & Kingsoft Cloud

    11:00 - 11:30

    Jump Ahead,Enter    new generation of gaming and entertainment in China

    Mr. Phil Spencer, Head of Xbox

    China    Digital Entertainment Congress Industry Summit

    Insightful - Game Giants Showing Unique Visions

    11:30 - 11:40

    Passcode of Creating Digital Entertainment

    Mr. Robert H. Xiao, CEO, Beijing Perfect World Network Technology Co., Ltd.

    11:40 - 11:50

    Focus on Brand-building, Create Original IP

    Mr. Shenghui YANG, Founder and CEO, Longtu Game

    11:50 - 12:00

    Open the Gate of Mobile Esports

    Mr. Ken Jian Xiao, CEO, CMGE

    Lunch    Break

    Moderator: Mr. Zhu Junbo,    Deputy Director of Shanghai Press and Publication

    Time

    Topic

    Speaker

    13:30 - 13:40

    Attack on Mobile Gaming Platform

    Mr.    Lin Yongsong, VP, UC Web

    13:40 - 13:50

    Outlook for Bandai Namco (Shanghai),and Expectation for China Contents Market

    Mr.    Satoshi Oshita, President & CEO, BANDAI NAMCO Entertainment Inc.

    13:50 - 14:00

    Dream    road built upon intelligence platform

    Mr.Haozhi Chen, CEO, Chukong Technologies

    14:00 - 14:10

    Conglomeration of game and entertainment

    Mr. Bill Kwong,VP of Guangzhou Yinhan Technology Co., Ltd.

    14:10 - 14:20

    The    Importance of Story at Blizzard Entertainment

    Mr. MICHAEL RYDER, Senior Vice President, Story & Franchise    Development, Blizzard Entertainment, Inc.

    14:20 - 14:30

    Respect the Industry Environment
    The Path to Mutual Prosperity

    Mr. Ethan Wang , VP, Netease Game

    14:30    - 14:40

    Opening    the new era in IP cooperation between China and Taiwan

    Mr. Chin-Po Wang, president of Soft-World International Corp.

    14:40 - 14:50

    The Industry Demands More Major Players

    Mr. Chen Fang, CEO, Kunlun Games

    14:50 - 15:00

    Delicacy or Poison: different mobile gamers and their IP preference

    Mr. Yingfeng Zhang, chairman of the Board and chief executive officer of Shanda    Games

    15:00 - 15:10

    Monopoly era of mobile games officially unveils

    Mr. Xuefeng Ji, President, Shanghai Giant Network Technology Co., Ltd.

    15:10 - 15:20

    About gamers' philosophies

    Mr. Tao ZOU, Senior Vice President of Kingsoft and CEO of Seasun Game

    15:20 - 15:30

    Youget Capital:to Integrate Capital and Industry Resources

    Mr. KOU Xiaowei, Founding partner of Youget Capital and Founder of MadZone Global    Innovation Management Group

    15:30 - 15:40

    Multi-platform, Multinational

    Mr. Terry Shi, Vice President, Snail Digital

    Audacious -Game Industry Exploring New Sources of Growth

    15:40 - 15:50

    Entertaining Lifestyle -    Interactive Entertainment Enrichment Ecological Networking

    Mr. William Dong, Executive Vice President, YY Inc.

    15:50 - 16:00

    Glory and Dream: A Player's Twelve Years with ChinaJoy

    Mr. Huang Yimeng, CEO, XD.com

    16:00 - 16:10

    Competitive card games are the source of happiness

    Mr. Zhang Tingsong, Vice President, JJ World ( Beijing ) Network Technology Co., Ltd.

    16:10 - 16:20

    Create IP,innovate entertainment

    Mr. Dylan Su, COO, iDreamSky

    16:20 - 16:30

    Marketing Strategies Under The IP-driven Gaming Industry

    Ms. ZhaoJia, general    manager, 17173 Media Group

    END

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